Harold Whipp purchased Page County Implement from the Buch family in 1976. Before that, he spent 17 years as a zone manager for Ford Motor Company’s tractor division. The job kept him on the road, but Clarinda was always home for Harold, his wife JoAnn, and their children, Lori and Bryan. Buying a local business wasn’t just an opportunity. It was an investment in the community they already loved.

When Whipp Sales & Service began, the company carried Massey Ferguson and Farmhand equipment. New Holland was added two years later, in 1978. As the business grew, so did the operation. The shop expanded, and by 1989, several new lines had been added. These included Ford, Versatile, Wil-Rich, Kinze, Parker, Wheel Horse, Swisher, and CrustBuster.

In 1990, Harold retired and his son Bryan purchased the business, continuing the family legacy. Technology was also advancing rapidly across industries at the time. Whipp Sales & Service began integrating computerized systems into its daily operations. Throughout the 1990s, customer records, parts inventory, and other key processes gradually moved to digital platforms. These changes improved efficiency and strengthened customer service.

Whipp Sales & Service added Iowa-made Vermeer hay tools to its growing lineup in 1997. The company continued to expand in the years that followed, adding Bobcat in 2007. Between 2002 and 2010, the dealership also expanded into consumer products, including powersports and lawnmowers. Kawasaki was added first, followed by Ariens-Gravely and Polaris in 2010. These lines operate out of the 701 South 8th Street location.

In 2008, the company added the Whipp Sales & Service Setup Building, located a few blocks away on 9th Street. Kubota joined the lineup in 2013. Today, a showroom and service area at 515 South Schenck Road houses both Kubota and Land Pride equipment.

Whipp Sales & Service takes pride in something different: longevity. Its 27 employees represent a combined 366 years of service to the company, its customers, and the community. Including JoAnn, who still stops in nearly every day, the total climbs to 416 years of dedication. That commitment continues to define Whipp Sales & Service after 50 years of serving area farmers.